Streamline Social Media Management
To build and manage a sleek, engaging, and effective social media presence, government agencies must cover every base — from planning and creation to moderation and archival.
Capture & Collaborate on Content Creation
Firsthand content allows you to inform, connect with, and engage your community, but you can’t possibly be everywhere at once. MindMixer is user-friendly technology that eases what can feel like a burden, allowing teams to invite unlimited users — including communications teams, interns, field teams, community-facing personnel — to capture content in a secure and moderated platform that makes collaboration easy.
Moderate & Manage Social Media Content
Government agencies have unique communication needs, challenges, and opportunities that require robust moderation tools. With MindMixer, agencies connect all social media accounts, then specify user roles and access permissions. This allows in-field and on-site staff to capture moments and information and submit them to communications teams.
The result is the ability to capture key moments and tell the stories that surround them. At the same time, content moderators remain in control of approvals and publishing.
Publish with Ease
Plan and schedule content across channels and publish with ease via direct integrations with all major social media platforms — Facebook, Instagram, Twitter, and LinkedIn. Social media communications can also feed back to your website, keeping communications and information timely and consistent.
Automatic, Unlimited Archival & Reporting
Social media posts and comments are considered public record in all 50 states. That means governments must abide by state and federal public records laws and regulations. This can be intimidating and daunting, but it doesn’t have to be!
MindMixer combines social media content creation and records management in compliance with your state and local open records requirements. Unlimited archival ensures you’re always ready for a request and don’t have to worry when one comes.
Government Social Media Task & Project Management
The role of social media and communications teams is as much about sourcing and coordinating content from others as it is about planning and executing on-brand messages. This requires robust task and project management tools. MindMixer makes it easy to keep track of and manage multi-step projects and individual tasks related to social media and broader communications efforts — within the system you use to manage edit and approval workflows, feedback, scheduling, publishing, and archival.